Last updated on July 15th, 2021. Posted in Increasing Business Sales.
Okay, here's the thing: Using email for your online business is NOT just one method. It's THE method to build and grow your audience and generate revenue. While there are other methods, strategies, and approaches...no other comes close. Not by a long shot.
Here are links and resources mentioned in today's video. Enjoy!
Online advertising isn't even in the same league. Social media? Pick a platform...it doesn't matter...they're all terrible for online marketing when compared to good old fashioned email. Email is it. No other tool, method, or strategy can touch it.
For your online business, there's no better way to convert cold, total strangers into warm leads...and warm leads into paying customers...and paying customers into your most vocal advocates for whatever it is that you do.
So if you want to build a profitable online business -- even if it's gonna be a part time thing or something you do on the side -- you HAVE to build an email list. Your email list is easily the most valuable component to your online business.
This is because as you continue emailing them on a regular basis, sending them links to your helpful articles and content, over time you begin developing a relationship with your subscribers. And these are personal, one-on-one relationships with living, breathing human beings...not just entries on a spreadsheet.
Over time, you can establish trust, credibility, and demonstrate your skill and knowledge to them. So while other methods like social media might be what all the kids and newbie business owners go on about...serious online business owners know that building, running, and maintaining their email list is vital.