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Category: Marketing Fundamentals

What Is A Positioning Statement?

What is a positioning statement? A positioning statement, sometimes called a value proposition or USP, helps your business stand out in the marketplace and attract customers. But not crafted carefully, your positioning statement can do more harm than good. Here, you'll learn exactly what a positioning statement is and how to create a unique selling proposition for your business. (more…)

How Businesses Miss The Mark & Turn Off Their Customers

How Businesses Miss The Mark & Turn Off Their Customers

Business is tricky because there are a lot of ways to mess up and only a few ways to get it right. Here, you'll get the details on a very common business blunder...and how to avoid it yourself! (more…)

Importance Of SEO For Small Businesses – SEO Demystified!

Importance Of SEO For Small Businesses – SEO Demystified!

Find out about the importance of SEO for your small businesses. That's exactly what we're going to get into in this video. And stick with me because not only will you get SEO completely demystified and find out why it's so important for your small business, but you'll also get the next steps that you can take to put it all to use for yourself. Let's get started! (more…)

Does Facebook Advertising Work For Small Businesses

Does Facebook Advertising Work For Small Businesses

Does Facebook advertising work for small businesses? That's exactly what we'll be covering in this video -- specifically there are three big issues we need to cover, so make sure to stick with me to the end to get it all...including the next steps you can take. (more…)

What Is A Positioning Statement? …And Does Your Business Need One?

What Is A Positioning Statement? …And Does Your Business Need One?

What is a positioning statement? A positioning statement, sometimes called a value proposition or USP, helps your business stand out in the marketplace and attract customers. But if they aren't crafted carefully, your positioning statement can do more harm than good. Here, you'll learn exactly what a positioning statement is and how to create a unique selling proposition for your business. (more…)

#1 Most Powerful Marketing Tool…And How To Set It Up NOW!

#1 Most Powerful Marketing Tool…And How To Set It Up NOW!

There's no shortage of ways to promote your business online. And a big trap that most entrepreneurs -- even experienced entrepreneurs -- fall into is thinking they have to be everywhere. But, there's one space that dominates all others, and you're about to discover exactly what it is...and how you can put it to use in your business! (more…)

Show Us Wha’cha Got! Demo Your Skills On The High Seas Of The Open Market

Show Us Wha’cha Got! Demo Your Skills On The High Seas Of The Open Market

You've got some great skills, no doubt. And maybe some great products to sell, too. But maybe you're struggling to put them to good use. Here, you'll find out how you can get the word out, attract those you seek to help, and get things moving in the right direction. Let's jump in! (more…)

3 Cornerstones To Online Success: Put ‘Em In Place & Win Big!

3 Cornerstones To Online Success: Put ‘Em In Place & Win Big!

Business is complex. There are a lot of moving parts -- especially with a business online. But just three key elements will determine if a business succeeds or fails. Here, you'll discover what these three cornerstones are and how you can put 'em in place for your business. (more…)

Get ‘Em Sayin’ “YES!” – A Simple Approach To More Sales

Get ‘Em Sayin’ “YES!” – A Simple Approach To More Sales

How can you make more sales? After all, that's what every business and every marketer wants. So why do so few actually land sales, then? Here you'll get a close look at why entrepreneurs and marketers have it all backwards, and how to get customers knocking down your door. (more…)

Build Your Biz Website FAST – SECRET Method Revealed!

Build Your Biz Website FAST – SECRET Method Revealed!

Building a business website can seem daunting. There are a lot of approaches and moving parts. And most importantly, you don't want to head down the wrong path...spending time and money on services and tools that, in the end, won't work for you. So today, you'll get a detailed look at the best approaches to getting your business online right -- the first time! (more…)