Published on November 22, 2022 in Defining Your Target Audience.
How to find a niche for an online business -- YOUR online business! That's exactly what you're going to get here. Now believe it or not, but A LOT of folks who are new to business don't realize how vitally important it is to identify and target a niche market and audience for their business. You DO -- hence why you're here! -- so cudos to you. So here, you're going to get a very uncommon, yet also solid and proven strategy that shows you exactly how to find a niche for online business! Let's get started! (more…)
Published on October 22, 2022 in Defining Your Target Audience.
"What do I need to know to start my own business?" This is a big question that gets asked all the time. That's because a business mistake that a lot of folks make is this: Just kinda jumping straight into things without a whole lot of planning ahead or thinking things through. It's like, we *think* we're planning ahead...but very often, we're planning out all the wrong things. Then, it's only after we've "taken the plunge" do we realize what we've missed, what we should have been planning for, and what we should have thought through...and very often it all comes too late. So let's avoid all that and get you going down the right path right of the bat -- let's uncover what you need to know before you start your business. (more…)
Published on October 17, 2022 in Defining Your Target Audience.
Why is having a niche so important in business? Well, targeting a specific market helps you to zero in on a specific market, sub-market, niche, or group of specific customers. This means that you narrow your focus and your marketing efforts rather than trying to be all things to all people, which is a sure recipe for disaster. But that's not to say that there aren't problems or challenges to this approach. So here, let's go in-depth on why identifying a niche market is so important for your business. (more…)
Published on October 11, 2022 in Defining Your Target Audience.
How do you identify a niche market? This is a big question that's probably on your mind. One of the most difficult and tricky issues in business is this exactly this -- Defining the specific market, the specific niche audience, that's going to be most profitable for you to target. Compounding this, you can't target "everyone" because that's simply too broad and unrefined. So here, you're going to learn exactly how to identify your market niche. (more…)
Published on September 17, 2022 in Defining Your Target Audience.
Is business hard? Well it certainly can be. And most often, it's because new business owners are making things harder on themselves than they need to. But really, business doesn't have to be hard...and you don't need to be so hard on yourself...so long as you know and follow some basic concepts. And this is exactly what you and I are going to get clear on here...so you aren't left struggling and wondering why business is so hard! (more…)
Published on September 11, 2022 in Defining Your Target Audience.
What's the best way to conduct market research? Is there one, single, best way to conduct market research? Certainly there are a variety of methods and techniques to learn more about your customers and your market. And of course this is really all about uncovering profitable ideas for your business, products, and services, right? But is there a market research method that's better and more profitable than all others? You bet! And that's what you and I are gonna dig into -- uncovering the best way to conduct market research! (more…)
Published on September 3, 2022 in Defining Your Target Audience.
Niche market vs mass market...or that is to say, serving a much narrower, more tightly defined market versus a broader, more mainstream market...which approach should you take in your business? Well very often, trying to serve a market that's too broad can be a real struggle. And what we want to do is increase the probabilities of your success and make building and running your business not complicated and messy, but instead easy and straightforward. So here, let's dig into this issue of defining a target audience for your business, or uncovering a niche market vs mass market. (more…)
Published on August 6, 2022 in Defining Your Target Audience.
Freelancers vs entrepreneurs -- what's the difference between these two? I mean, after all, both work for themselves, both are self-employed, and both are their own bosses, right? Well as a matter of fact, there are some big, crucial differences between freelancers and entrepreneurs -- and that's what today's video's all about. Let's jump into freelancer vs entrepreneur. (more…)
Published on June 22, 2022 in Defining Your Target Audience.
Business risk seems to just be a part of the game right? Like, in order to succeed in business, we've gotta go out on a limb, take a leap of faith, and just kinda hope that it's all gonna work out. But does it have to be this way? Really, it seems kinda reckless and risky doesn't it? Well, while starting your business certainly takes guts and tenacity, there are actually many, many ways to reduce and even nearly eliminate business risk...and that's exactly what you and I are gonna discover in today's video. (more…)
Published on June 1, 2022 in Defining Your Target Audience.
Target market size can be a concern for businesses -- especially new online business owners. In fact, this can be a big problem that a lot of business owners are wrestling with: Desperately wanting very broad, even main stream, appeal. You know, to become wildly popular and well known. But is a big market really that necessary, especially online? Let's see if we can find some answers in today's video, which is all about target market size. (more…)