Here's a quick video that explains very simply what a VPN is. As online business owners, creators, and marketers a big concern for us is our privacy online. So here I'm going to give you a quick run down of VPNs, what they are, and why you'd want to use one with your online business. (more…)
Last updated on January 17th, 2021. Posted in Business Tools & Services.
New website and business owners oftentimes get confused by tools like Google Analytics and Google Search Console (previously called Google Webmaster Tools). In fact, many times these to tools are confused with one another. So here, we'll break 'em down and detail 'em out so you can better understand what each does...and if you'd like to use them in your online business! (more…)
Last updated on January 10th, 2021. Posted in Business Tools & Services.
Most new business owners and new sales people fear customer objections. Rather than being faced with what might seem like a confrontation or a difficult and maybe awkward situation, most newbies would rather just have quick, easy sales instead...no questions asked! Well wouldn't that be nice! (more…)
Using Photoshop for your small business can help you make your product photos and website look great. But do you about know all the different ways you can use Photoshop in your business? In this article, we'll explore the variety of ways to best make use of Adobe's flagship image editor. Grab a coffee and let's jump in! (more…)
The steps to set up a business website might not seem obvious. In fact,web design overall can seem very confusing, especially when there's so much being dumped on you -- Google Analytics, SEO, shopping carts, should you start a blog, social media, payment gateways, and about a hundred other issues -- it's easy to get overwhelmed. So in this post, what I've done is clearly laid out a sequential set of steps to help you get started in web design, and get your online venture live on the web. So by the end of this tutorial, you’ll have a clear set of actions that you can take to get your business online and earning revenue. Let's jump into it! (more…)
Finding the best web hosting for beginner businesses can often be tough. In this tutorial, I want to recommend specific web hosting companies that might be a good fit for your small business. The idea here is to narrow down the choices and give you a decent starting point for finding a great web host. (more…)
Making your website secure is critically important. If you’re concerned about keeping your website secure, then you're in the right spot -- that's what this post is all about. One of the most important issues when running a website (especially an online business site) is keeping everything secure and locked down. Oddly though, this is a topic that's rarely addressed. To me, securing our websites, our businesses, and ultimately our ability to earn revenue online is a huge, huge priority. And the good news is, none of this is too technical or difficult. It just takes a bit of forethought and maybe some planning on our part. In this post, I'm going to outline my four step process to ensure your site is highly secure for a long time to come. Let me show you what it's all about! (more…)
Often, businesses need email without web hosting. In fact, in a previous tutorial, we talked about why using the free email service that comes with your web hosting can lead to unnecessary headaches for you and your small business. Or, you might be in a situation where you've signed up with web hosting that doesn't offer email service at all (as is the case with hosts like WP Engine). Either way, in this tutorial, we'll take a look at a few of the best business-grade, dedicated email services to handle your website's communication. Remember, we always want to keep our business's essential web services separate from one another. (more…)
Understanding how e-commerce transactiosn work is important. Being able to accept credit card payments is the crux of every online business, large or small. If you can't accept credit cards, you won't have much of an online business! But with so much technical jargon, it can all seem very complicated. What are the key components, and how do they fit together? If you're a small business owner who wants to get clarity on how ecommerce works, then you're in the right spot! In this post, I'll lay out all the pieces for you and show you how they fit together. And, you'll discover that it really isn't all that complicated at all. Ready? Then let's go! (more…)
Understanding the different ways to build a website is important when you're planning your online business. But as I'm sure you know, there are a lot of different methods and approaches to building websites these days. It can be confusing to know which option is best. So in this post, you'll get a break down of the six different ways to build a website. And, you'll discover which of these is the best suited for you and your business website. By the end, you'll have a set of the best web design methods to help build your online business. Let's get started! (more…)