Additional Business Ingredients Archives

Category: Additional Business Ingredients

How To Get Testimonials – Secret Strategies To Build Social Proof!

Last updated on January 17th, 2022. Posted in Additional Business Ingredients.

How can you get testimonials for your products, your website, and your online business? As I'm sure you know, testimonials are hugely powerful and very important for your business...and that's because they're in the words of your happy satisfied customers... (more…)

Customer Testimonials – Important For Your Business!

Last updated on November 30th, 2021. Posted in Additional Business Ingredients.

You know what testimonials are, right? Short statements of endorsement from your previous customers, right? Sure. But really, testimonials are much more than this. Testimonials provide proof, create trust and credibility, and minimize risk for your potential customers. (more…)

Importance Of Customer Service In Business (Overlooked SECRET Weapon!)

Last updated on August 10th, 2021. Posted in Additional Business Ingredients.

It's a totally crummy experience when we don't get the level of customer service we want from a business we've purchased from, right? Ever get stuck on hold? Ever have emails go unreplied? We all have, of course. (more…)

Small Business Return Policy – A Deciding Factor For Success

Last updated on July 31st, 2021. Posted in Additional Business Ingredients.

Let's talk about your business's refund policy. This is also sometimes called a money back guarantee or a risk reversal. And if you're like most small business owners, the thought of providing some kind of refund guarantee makes you feel a bit uneasy. (more…)

Handing Customer Objections – Don’t Fear Objections!

Last updated on May 18th, 2021. Posted in Additional Business Ingredients.

You know what an objection is, right? This is when a potential customer of yours points out some kind of perceived flaw, shortcoming, or nit-picky thing about your product or service. You know, something like... (more…)

How To Figure Out What Business You Should Start!

Last updated on May 16th, 2021. Posted in Additional Business Ingredients.

It's hard enough sometimes to figure out the things that we want to pursue for ourselves...but the constant, "always on" internet makes it even harder. Being constantly distracted by moment-by-moment minutia and nonsense distracts and prevents a lot of us from ever figuring out answers to life's big questions. (more…)

How To Build A (Genuine, Dedicated) Community Around Your Brand!

Last updated on May 14th, 2021. Posted in Additional Business Ingredients.

The clubhouse has rules and common values. And to distinguish ourselves as a unique club, maybe we wear funny hats and jackets. Or maybe we have a secret handshake or greeting. Or maybe we have a secret language or sing funny songs or have weird rituals. Or maybe we do all these things. (more…)

What Is A Brand In Business? Defined SIMPLY!

Last updated on April 29th, 2021. Posted in Additional Business Ingredients.

What is a "brand?" Ask ten expert designers, and you'll get ten different answers. But here's how to of it: Everything tells a story. Everything. Everything gives off a "vibe" or a feeling and communicates a message. (more…)

Organize Your Small Business Taxes (Clear The Mess!)

Last updated on April 19th, 2021. Posted in Additional Business Ingredients.

A big question that's very likely on your mind as you're thinking about starting and growing your online business is, what should you do about taxes? How should you handle taxes? Should you incorporate? Should you set up some kind of business license? (more…)

Tax Basics For Online Business (Without DULLNESS!)

Last updated on March 29th, 2021. Posted in Additional Business Ingredients.

Taxes! Can you think of a more exciting topic? Well, as small business owners this is a very important topic. I'll do my best to keep this short, sweet, and informative. (more…)