Last updated on August 27th, 2018. Posted in Photoshop & Graphics.
Having trouble getting your graphics to look their best? It could be that you're using the wrong colour spaces -- you know RGB, CMYK, Indexed colour, and so on. Have you heard of these? Not sure how these work? Then you're in the right spot! Here, you'll get a breakdown of the four primary colour spaces and when to use each. They're easy to understand, you just need to know a few key concepts. Let's take a look! (more…)
Last updated on August 27th, 2018. Posted in Web Design For Business.
When running any kind of small business website or online project, we often need to connect directly to our live website to access the files that are stored there. The best way to do this is to use something called FTP (File Transfer Protocol). While it may sound technical (and possibly related to quantum physics), it's actually pretty straightforward. So if you have no idea about FTP or how it all works, then you're in the right spot—that's what this tutorial's all about! (more…)
Web design can seem very confusing, especially when there's so much being dumped on you -- Google Analytics, SEO, shopping carts, should you start a blog, social media, payment gateways, and about a hundred other issues -- it's easy to get overwhelmed. So in this post, what I've done is clearly laid out a sequential set of steps to help you get started in web design, and get your online venture live on the web. So by the end of this tutorial, you’ll have a clear set of actions that you can take to get your business online and earning revenue. Let's jump into it! (more…)
If you’re concerned about keeping your website secure, then you're in the right spot -- that's what this post is all about. One of the most important issues when running a website (especially an online business site) is keeping everything secure and locked down. Oddly though, this is a topic that's rarely addressed. To me, securing our websites, our businesses, and ultimately our ability to earn revenue online is a huge, huge priority. And the good news is, none of this is too technical or difficult. It just takes a bit of forethought and maybe some planning on our part. In this post, I'm going to outline my four step process to ensure your site is highly secure for a long time to come. Let me show you what it's all about! (more…)
In this tutorial, I want to recommend specific web hosting companies that might be a good fit for your small business. The idea here is to narrow down the choices and give you a decent starting point for finding a great web host. (more…)
Last updated on August 20th, 2018. Posted in Business Fundamentals.
In this summary review of The Go-Giver by Bob Burg and John David Mann, you'll get three big key take-aways that will very likely flip your perspective on business and how you sell. As the book details, selling, marketing, and business aren't what you think they are. Ready to discover what it's all about? Then let's jump into it! (more…)
Last updated on August 13th, 2018. Posted in WordPress.
Automatically backing up your WordPress website! Obviously, it's very important to periodically back up your site. You can manually back up your website (which is very good to know), but automating your backups has some big advantages. For instance, you won't have to remember to set time aside to pull a site back up over and over. And, you'll have the peace of mind knowing that back ups are being pulled on a regular schedule for you. This is all very much "set it and forget it." Want to see how to set this up for your website? Then let's get started! (more…)
If you don't set up your graphics right, they can cause problems for your website, slow things down, and result in a poor visitor experience. Of course, we want your website and your graphics looking their absolute best, and a lot of this boils down to understanding graphic file formats. Stick around, cuz that's what this one's all about! (more…)
Last updated on July 23rd, 2018. Posted in WordPress.
WordPress pages vs posts are easy to confuse. If you're having trouble understanding when you might use one versus another, or if you'd like to learn more about how they work, then you're in the right spot! In today's post, we'll discuss the differences between pages and posts in WordPress, where you might use one versus the other, and how you can use them to properly set your website up. Let's take a look! (more…)
Last updated on July 17th, 2018. Posted in Photoshop & Graphics.
How do you use Photoshop's Pen tool? Also found in Illustrator, InDesign, and other graphics programs, the Pen tool is one of the tougher things to figure out. It's purpose is to create very accurate lines and arcs. These can be used for close-cropping, creating masks, drawing intricate shapes, and more. But it isn't easy to figure out. So in this tutorial, we'll break it all down and you'll be taken step-by-step through how the Pen tool works. By the end of this, you'll be a Pen tool master! Let's see how it works! (more…)