Last updated on September 7th, 2021. Posted in Web Design For Online Business.
One of the best things WordPress has going for it is that it's easy to learn. WordPress itself isn't hard to get started with. In fact, you can learn the fundamentals pretty quickly. This is one of the reasons why WordPress has gained such huge popularity. (more…)
Last updated on September 6th, 2021. Posted in Increasing Business Sales.
As far as email marketing goes, big question that I'm sure's on your mind is, how do you build a solid, active email list in for yourself? That's a biggie, isn't it? Well, what you don't want to do is rent an email list from one of those list services. (more…)
Last updated on September 5th, 2021. Posted in Increasing Business Sales.
Here's a critical aspect of email marketing that not a whole lot of people talk about: Keeping your list clean. What does this mean? It means removing inactive subscribers from your list -- that is, people who've stopped opening your emails, clicking on your links, or any addresses where your email messages bounce back. (more…)
Last updated on September 4th, 2021. Posted in Increasing Business Sales.
Even though a lot of our daily information intake occurs on one social media platform or another, email marketing is still massively huge for online business and for your marketing and audience-building strategy. And there's a few reasons for this. One big one is expectations... (more…)
Last updated on September 3rd, 2021. Posted in Increasing Website Traffic.
How do search engines work? This is important to know for your SEO efforts. So, search engines perform two key tasks. First, they send out automated bots to crawl through the web, follow links, and index web content. All this content that gets crawled through is stored in huge databases. (more…)
Last updated on September 2nd, 2021. Posted in Increasing Website Traffic.
If you're pursuing a content marketing strategy boosted by SEO and keyword targeting (which is a very powerful combination) then it's important to have a general understanding of how search engines work and what they prioritize. And here, I primarily mean Google...because at least at this time, Google owns search, right? (more…)
Last updated on September 1st, 2021. Posted in Increasing Website Traffic.
The worst way to begin your SEO efforts is to sit at your computer, or sit in a coffee shop, and start thinking and listing out all the keywords you'd like to target...and then working hard and creating content and pages to target what think people are searching for... (more…)
Last updated on August 31st, 2021. Posted in Find Your Business Niche.
The internet made possible something called The Long Tail. This is an economic model detailed by Chris Anderson in his landmark article and accompanying book of the same name. You can probably skip his book, but the article is a must-read. So... (more…)
Last updated on August 30th, 2021. Posted in Market Research For Online Business.
One option to learn more about the target audience you seek to serve in your online business is to use surveys. A big advantage here is that rather than interviewing people individually, with a survey you can gather feedback faster and on a larger scale. (more…)
Last updated on August 29th, 2021. Posted in Market Research For Online Business.
As an online business owner, you can offer your customers Good, Fast, or Cheap...and your customers can only pick two of these. Here's what I mean... (more…)