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  • Shatter big myths about how business works, competition, what customers want...and why "do what you love" is a sure-fire way to fail!
  • Get 3 real-world methods for validating your business ideas...and avoid the Number One mistake most business newbies make!
  • Lock down a clear, actionable plan to move forward beyond your free Workshop!
  • Get over 1 hour of free, direct training...to put you on the right track!
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Business Idea Case Study (Mini-Hands-On!)

Business Idea Case Study (Mini-Hands-On!)

This is going to be a slightly different video. This is going to be a bit more of a "hands-on exercise," if you will. I'm going to read to you a post I came across in a small business forum. Here, the poster is sharing their idea for their small business. What I want you to do is, as I'm reading their post, I want you to try and recognize as many things they're doing right...and also any problems with their idea that you recognize. (more…)

Why New Business Ideas Are So Dangerous (Careful!)

Why New Business Ideas Are So Dangerous (Careful!)

What you don't need when starting your small business is some huge, inspiring, complex, or break-through idea. I call these "magical big ideas"...because they're exciting, motivating, inspirational...and take on a sort of magical quality about them. (more…)

3 Questions To Help Determine Your Business’s Target Audience

3 Questions To Help Determine Your Business’s Target Audience

A big question for new entrepreneurs and those interested in starting their own online business is, how do you decide on your target audience? How do you determine what specific group of people you'll serve? If you've seen some of my other posts, then you know already that if "everyone" is your audience, then that's way too many people. Plus, it's way to muddy, soggy, and not nearly specific enough. (more…)

How To Figure Out What You’re Good At (Simple Guide)

How To Figure Out What You’re Good At (Simple Guide)

When trying to figure out the things we're good at...and of course, this is crucial for doing work we enjoy and building a fulfilling online business for ourselves...very often we struggle. (more…)

How To Avoid The Business Graveyard (How Things REALLY Work!)

How To Avoid The Business Graveyard (How Things REALLY Work!)

New product ideas are extremely dangerous. Statistics show that about 9 in 10 new products fail. Statistics also tell us that at least 80% of those new to business -- maybe even higher...maybe as high as 90% -- fail within their first 5 years. (more…)

Creating Big Reasons “Why” (That’ll Carry You Through)

Creating Big Reasons “Why” (That’ll Carry You Through)

In order to push through Resistance and push past the obstacles that will block your way, you'll need some really big, really motivating reasons "why" your objective is so important to you. "I want to make $50,000 per month" isn't a big enough "why." "I want to own a Lamborghini" isn't a big enough "why." "I want to buy expensive things so that other people will like me" is definitely not a big enough "why." (more…)

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BIG Reasons Why Customers Aren’t Buying (Easy Fix!)

BIG Reasons Why Customers Aren’t Buying (Easy Fix!)

Customers buy from you because they want to improve their situation -- they have some kind of problem, issue, or area in their lives that they want to improve, fix, or upgrade. So why would they, or why should they, buy from you? You might think your product or service is the best. You might think your business is unique...but objectively, is this true? (more…)

Key Killer Skill To Develop In Sales And Business

Key Killer Skill To Develop In Sales And Business

If you're in business or sales, staring a conversation with a complete stranger (which may be a potential customer, a potential investor, or someone else who may be able to help your business) is often required. And I think it's fair to say that we all agree that starting a conversation with a complete stranger feels awkward and weird. (more…)

Guidelines For Content Marketing – EASY!

Guidelines For Content Marketing – EASY!

The purpose of using a content marketing approach is to attract the sorts of people you want to work with and serve -- your target audience. This means that the first rule of content marketing is that your content has to be "findable" by the sorts of people you want to serve. There's no sense in publishing content over and over that no one can find. So what does this mean? (more…)

How Photoshop Can Help To Improve Your Business

How Photoshop Can Help To Improve Your Business

To get the most out of your website and your online business -- especially if you're handling a lot of things yourself, you'll need some kind of image editor or graphics editor. (more…)